Sixt is a global car rental service operating in over a hundred countries worldwide. We executed a new customer acquisition campaign for Sixt in early 2016. The aim of the campaign was to promote the Sixt Card – loyalty program and to get new active customers. As a Sixt Card holder, you will always get at least 10% discount on your car rental. From Sixt you can also rent luxury cars for the most important celebrations of your life. The promotion took place at Helsinki Airport’s Finnair Lounge. In the lounge the youthfully branded Sixt stand worked as the base for our promoters, who actively toured around the lounge contacting passengers. During the campaign Sixt received a lot of positive visibility and hundreds of new loyal customers.
Sixt is a global car rental service operating in over a hundred countries worldwide.
The promotion took place at Helsinki Airport’s Finnair Lounge.